We work in fields as varied as human activity itself. Anything can be a reason for written communication, as long as tone, spelling, and grammar are respected. But above all, we keep in mind the objective assigned to us. Producing a draft is fine, but achieving the goal sought by our clients is even better! And that’s precisely why people turn to our services. With AI, many think they can save time on writing or proofreading without having a professional scrutinize the work. Based on our experience, this carries risks of banalization and irrelevance: nothing can replace human sensitivity, experience, and creativity. Not to mention, in the case of Google, their algorithms will discard plagiarized, shallow, or artificial content. Creating a beautiful website with attractive images is not enough. High-quality content builds credibility, establishes authority, and legitimizes your service or store.”